Design Literacy: Understanding Graphic Design, 3rd Edition

56d4f3ac0e9e3.jpeg Author Rick Poynor and Steven Heller
Isbn 9781621534044
File size 15 Mb
Year 2014
Pages 304
Language English
File format EPUB
Category Design

Book Description:

Author and design expert Steven Heller has revisited and revised the popular classic Design Literacyby revising many of the thoughtful essays from the original and mixing in thirty-two new works. Each essay offers a taste of the aesthetic, political, historical, and personal issues that have engaged designers from the late nineteenth century to the present—from the ubiquitous (the swastika, antiwar posters) to the whimsical (MAD magazine parodies). The essays are organized into eight thematic categories—persuasion, mass media, language, identity, information, iconography, style, and commerce.

This revised edition also highlights recent trends in graphic design such as aesthetic changes in typography in the digital age and the nexus between graphic design and wired culture. This is an eclectic look at how, why, and if graphic design influences our ever-evolving, diverse world.



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