The Global Football Industry : Marketing Perspectives

"This book equips communication professionals with a valuable yet cost-efficient resource that blends theoretical and pragmatic principles....communication professionals should consider sport marketing an important segment of their reading repertoire. This fifth edition of Sports Marketing: A Strategic Perspective is an excellent starting point." - Mark Moore (2015) International Journal of Sports Communication, 8, 389-392.

Sport and English National Identity in a ‘Disunited Kingdom’

Given sport’s centrality in English society, what role does it play in symbolising contemporary English national identity? This comprehensive study explores the complex set of relationships between sport and what it means to be English in the twenty-first century. The bond between sport and nationalism has long been recognised, but with increasingly vociferous separatist nationalisms threatening the dismantling of the United Kingdom,...

An Introduction to Drugs in Sport: Addicted to Winning?

Why do many athletes risk their careers by taking performance-enhancing drugs? Do the highly competitive pressures of elite sports teach athletes to win at any cost? An Introduction to Drugs in Sport provides a detailed and systematic examination of drug use in sport and attempts to explain why athletes have, over the last four decades, increasingly used performance-enhancing drugs. It offers a critical overview of the major theories...

Own the Zone: Executing and Attacking Zone Defenses

It will be years before I fully understand all the information in this book. It will be months before I will be choosing and coaching my eighth-grade team, but I am already drawing up practice plans with Own the Zone concepts in mind. I just watched Russia hold the USA to 17 points in the second quarter of their exhibition game in China, and they were using the exact zone strategies outlined in this book. The history lesson at the be...

Moving Bodies in Interaction - Interacting Bodies in Motion :(Advances in Interaction Studies)

This volume presents a new perspective on socially coordinated embodied activity. It brings together scholars from linguistics, interactional sociology, neuropsychology and brain research. It assembles empirical studies of the interaction in sports that draw on recent developments in ethnomethodological conversation analysis, the sociology of practice, interactional linguistics, and cognitive studies. Thinking beyond the individual b...

Introduction to Exercise Science, 5th Edition

The fifth edition of Introduction to Exercise Science introduces students to every core area of study in the discipline. It comprises concise chapters which introduce the history, key lines of inquiry relating to both health and performance, technology, certifications, professional associations, and career opportunities associated with each area. No other book offers such a wide-ranging, evidence-based introduction to exercise scienc...

Russell Rules: 11 Lessons on Leadership From the Twentieth Century's Greatest Winner

There are those who would argue that Bill Russell was the greatest basketball player ever, not because of his physical talents so much as his ability to lead and work within a team. Recently, Russell has been a regular on the lecture circuit, helping businesses understand how to take the principles of "Celtic Pride" and apply it to their corporate cultures and customer relations. In Russell Rules, he breaks downs the qualities that h...

John Nunn's Chess Course

Great games... great analysis. Another high quality book from John Nunn. Nunn chooses instructive games of Emmanuel Lasker and adds his usual fresh and high quality analysis. When necessary, Nunn doesn't avoid the messy details of concrete lines to support his position evaluations. The book shows Lasker's deep understanding and competitive skill as well as the occasional weak move..particularly when that move was previously mis-evalu...

Hiking Virginia: (State Hiking Guides Series), 4th Edition

Winner of a National Outdoor Book Award Honorable Mention, Hiking Virginia is indispensable for exploring the Commonwealth. Authors Bill and Mary Burnham breath fresh air into popular Virginia destinations, and explore commonly overlooked yet equally dramatic hikes. Explore the history of a young American nation; watch stories of lost cultures come alive; and imagine the ghosts of Indian raiders, moonshiners, and outlaws haunting the...

Pathfinder Player Companion: Blood of the Beast

Really loved reading this little guide. It's definitely a welcome addition to my RPG lore and rules collection. I enjoyed reading up on the culture and abilities, many alternatives to the standards, of these bestial races. As others have noted, the kitsune segment is of particular mention, although the catfolk entries are interesting and unique as well. I honestly enjoyed the entire read for being something different and unique. As w...